Every time I work on an event website, I hear some version of the same question: “Do we really need a full site? Can’t we just do flyers and social media?”Look, I get it. Flyers are easy, Instagram posts are flashy, and Facebook events make it look like you’ve got everything handled. But if you’re serious about filling seats, selling tickets, or attracting sponsors, an event website isn’t optional — it’s essential. […]